Industry Insights

Drug Channels – What a Technology-First Approach Really Means for Your Patient Support Program

03/03/2023
AssistRx

There have been significant advancements in healthcare technology that accelerate access and improve treatment outcomes. The right partner can help life sciences organizations deliver a technology-first approach to drive differentiated experiences for your patients and healthcare providers (HCPs).

What is a technology-first patient support program? It depends on who you ask. To understand what a technology-first approach is and what it means for your patient support program, we must first understand the difference between “technology-first” and “technology-enabled.”

Patient Solutions Division President Jan Nielsen discusses the core differences between technology-first and technology-enabled solutions and how they impact patients and HCPs in Drug Channels, one of the industry’s leading publications offering expert insights on pharmaceutical economics and drug distribution systems.